SEO is regarded as a game changer and rightfully so. Whether you have been online for quite some time or you have opened your dental website recently you will need SEO services to make your presence felt.
At the end of the day, there are very little chances of your dental practice being found online by potential patients without you making use of SEO strategies. Properly managed SEO can put you at the top of the list by increasing your online visibility and helping you attract more patients.
But just like any other service SEO too comes with a price tag. It’s true that you can teach yourself the strategies of SEO but this is a complex activity and would require a significant amount of effort and time on your part.
In this article, we have talked about the financial aspects of SEO and how to acquire these invaluable services on a budget. First, you must understand, SEO services are an ongoing process that yield organic results. We have discussed this in more detail in the next section.
SEO services for Dentists is a continuous process
Dental SEO services are not magic and certainly don’t produce instant results. It is a process and it will be ongoing as long as you want to build your online presence, increase the ranking of your dental practice and maintain results. It is important to know that SEO is not a one time deal especially if you want optimal results.
Thinking this way might put things into perspective. Do you feel search engines are going to survive in the near future? Will other dentists show up in the search results? Is the internet going to disappear anytime soon? These reasons make SEO a continuous process as well as an ongoing marketing expense for many years.
In the next section, we have discussed several different ways to pay for SEO services.
Contract Services
There are different ways to pay for SEO services although not all providers will offer every option. Contract services is the place where most dental practitioners begin. These short term agreements give you the opportunity to see what a dental SEO provider can do on behalf of your dental practice. Frequently, SEO providers offer specific services at a set fee under the contract.
This option gives you a good understanding of SEO services. If you like the service you receive you can always opt for the long term, in depth SEO support anytime.
Pay By Project
While generic dental SEO services are a good way to get your feet wet, eventually you will need a customized strategy that takes your requirements into account. So when you are on the hunt for a dental digital marketing company make sure to consider their expertise in the field.
If you want a dental SEO plan that will get you more targeted results then going for a project that is custom designed for your dental office is the key. It will likely have a special price but you will be able to see results much faster.
In the next section, we have answered the meat of the question. How much does SEO cost? How much should you pay?
Low versus high cost
SEO services vary from business to business, and it depends on your requirements, budget, and so on. They could start as little as a few hundred dollars per project or per month or go as high as several thousand dollars. But the real question is: How much should you pay?
The best thing you can do is to lean towards the median. Do not pay basement prices for Dental SEO services as you are going to get what you pay for in terms of quality. You might not get the promised results and you probably won’t get great customer service either.
But that doesn’t mean you spend an exorbitant amount every month for a basic service package that also includes link building, keyword research, and analytics reports. Hence, it is best to look for the middle of the road pricing, to begin with.
A monthly dental SEO plan must include features like on site blogging, content creation, guest blogging, relevant backlinking, general online marketing and more depending on the package you decide to opt for.
Don’t forget. Many dental SEO providers offer special pricing when you bundle packages together. So, integrate other useful services rather than stopping with just link building. This way you may end up paying less in the long run and compound your results instead.
In the next section, we have discussed factors that affect the pricing of SEO services.
Factors that determine the pricing of SEO services
The cost of SEO services can range depending on the factors listed below:
- Your current ranking in Google
- Competitiveness of your city
- How frequently you are adding more content to your social media channels
- How well optimized your dental website is
- How original and unique is your content
- How many backlinks you have compared to your competitors
- How old is your website
- How many quality citations you have compared to your competitors
The Final Take away
Dental SEO is very much necessary in this day and age. The internet is a huge marketplace with many players and to get an edge over your competitors getting the right SEO services is the key.
Helenzys Dent is an exclusive dental digital marketing company and we offer many plans on our SEO services. Our experts can provide you with general as well as personalized SEO services that will skyrocket the rankings of your dental website.
So, if you want quality SEO services on a budget don’t fail to get in touch with us at the earliest.